I operate this way too. There must be literally dozens of us.
In all seriousness, I do find it somewhat surprising that some of these companies think saturating everything with ads is a good idea. As a simple matter of brand recognition, I get that the power of suggestion is a helluva drug. But all that stuff does eventually glom together in my head as general advertising nonsense – as a result I see companies that advertise less / not at all and rely on a quality product and word of mouth as a better buy.
They don’t just think it’s a good idea, marketers have convinced themselves they’re doing you a favor by pummeling you with advertisements day and night.
How else could you learn about their valuable product if not for constant, unending advertisement?
It’s more likely that they’re incompetent and haven’t checked/manually set up their video / display ads, and have let Google decide how often to show their ads. Google then decides to show their ads as often as possible because it gets clicks (even if they’re accidental) and nets them more money each time.
The best trick Google ever pulled was telling advertiser’s to trust them with their money and “leave it up to the algorithm”.
Fuck no, you set it up so Google doesn’t abuse their platform and spam your ads everywhere, ignoring everything Google tell you to do.
The shit I’ve seen in people’s accounts because Google told them to do it…
You can and should limit the amount of times your adverts are shown per day to someone. There’s a not-so-fine line between brand awareness and pissing off potential customers.
I operate this way too. There must be literally dozens of us.
In all seriousness, I do find it somewhat surprising that some of these companies think saturating everything with ads is a good idea. As a simple matter of brand recognition, I get that the power of suggestion is a helluva drug. But all that stuff does eventually glom together in my head as general advertising nonsense – as a result I see companies that advertise less / not at all and rely on a quality product and word of mouth as a better buy.
They don’t just think it’s a good idea, marketers have convinced themselves they’re doing you a favor by pummeling you with advertisements day and night.
How else could you learn about their valuable product if not for constant, unending advertisement?
I work in Google Ads every day.
It’s more likely that they’re incompetent and haven’t checked/manually set up their video / display ads, and have let Google decide how often to show their ads. Google then decides to show their ads as often as possible because it gets clicks (even if they’re accidental) and nets them more money each time.
The best trick Google ever pulled was telling advertiser’s to trust them with their money and “leave it up to the algorithm”.
Fuck no, you set it up so Google doesn’t abuse their platform and spam your ads everywhere, ignoring everything Google tell you to do.
The shit I’ve seen in people’s accounts because Google told them to do it…
You can and should limit the amount of times your adverts are shown per day to someone. There’s a not-so-fine line between brand awareness and pissing off potential customers.