Newly appointed Starbucks CEO Brian Niccol won’t be required to relocate to the company’s headquarters in Seattle when he joins the coffee giant next month.
Instead, Starbucks says Niccol can live in his home in Newport Beach, California and commute to Starbucks’ head office 1,000 miles away on a corporate jet, according to the new CEO’s offer letter, which was made public in an SEC filing last week.
In his new role, Niccol, 50, will be paid a base salary of $1.6 million annually and has the opportunity to earn an annual cash bonus that could range from $3.6 million to $7.2 million depending on his performance. He will also be eligible for annual equity awards worth up to $23 million.
We don’t need to make up new words to normalize an obnoxious asshole exercising his wealth in a vulgar display of maleficence towards the environment.
10$ says Elon Muks will try to make SUPERCOMMUTE happen 🤪🫠🙄
No, he’ll call it something much stupider like “Gigacommute”
Xommute
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If you look at his flight records, motherfucker does not even supercommute. Many of his flights are simply across town. It’s nuts how wasteful he is with flying.
I bet he won’t be fired if his plane is delayed 20 minutes. Unlike a barista who got stuck in traffic.
That’s not bad for the climate.
This commute is just salary… the CEO should at least be charged the cost of the travels as income and taxed accordingly.
I have no idea who this guy is.
And already I hate him.
He’s from Chipotle, so Starbucks basically just replaced their top guy with a clone.
He needs to be tried as a war criminal
I guess rto is hitting everybody
Starbucks is anti-climate pass it on.
Would be a benefit for the environment if he’d supercrash.
When he is not traveling for work, however, Niccol will still be expected to work from the Seattle office at least three days a week in alignment with Starbucks’ hybrid work policies, a company spokesperson tells CNBC Make It.
He’ll just need to travel to work to the starbucks near his home because reasons
Supercommute sounds like a fancy way to say he can just rent or buy a luxurious place in Seattle to stay during the week.
The Hunger Games are revealing themselves folks.
It’s almost like CEOs are largely irrelevant and could be replaced with a voting system
A few questions here:
- Why the fuck does Starbucks have a corporate jet? I know they’re a global company, but surely the CEO doesn’t need to be abroad that often?
- Why would a company subsidise travel for a CEO to the tune of (likely) as much as he would get paid in a salary? If I were to tell my employer “I want to supercommute it’ll cost you $100k” I’d be laughed out. Hell, if I asked for $100 I’d probably be laughed out of the room…
Jets aren’t even remotely cheap to run. They cost millions, they cost tens of thousands to operate, and that doesn’t include personnel costs or costs regarding runway rental or the kind of shit a CEO would need while in the air.
This is an unfortunately normal perk for c-level execs at major corporations. I’d be surprised if Starbucks only had one. He also most certainly has a driver (likely with military experience), and an apartment at the Ritz or similar in Seattle - all covered by the company.
Also, how many million tonnes of CO2 will this dump into the high atmosphere every year?
For the reasons you mentioned I would hope this just means chartering flights. Owning a jet seems like the entire purpose is to flaunt how much money you can spend frivolously.
Guess what C-level execs like to do?
There was a real estate group I was interviewing with a while ago that was not particularly big and they owned a jet. Obviously not a 737 or anything but Bombardier makes jets that are smaller. Still expensive to run but C-level execs have convinced idiot boards members (who also ride around on the keys) that they are totally necessary.
