If you’re anything like my parents, you probably wouldn’t even understand most of the content that floods my social media, no matter how hard I try to avoid it.
Here’s a recent example from Instagram: “Do y’all females ever tell ur homegirls ‘Sis chill you letting too many dudes hit?’” Essentially, that means: “Women – do you ever tell your girlfriends that they’re whores and need to stop letting so many guys fuck them?” The reel, posted by a 19-year-old man, appeared on my Instagram feed without me wanting to see it, or ever interacting with any other similar content. The comments that followed were pure misogyny. “Women see body count as a leaderboard and they try to outdo each other,” was one of them. Translation: all women are competitively promiscuous.
Consider the use of the word “female” in these posts. It is not a neutral term here, it is a term of abuse. It’s used by teenage boys to degrade us and equate us to animals. Boys are never described as “males”, but girls are always “females” – the equivalent of sows or calves, creatures that are less than human. We’re also “thots” (whores), “community pussy” and “bops”. “Bop” stands for “been over passed” and is a derogatory term used by boys to refer to a girl they’ve decided has been “passed around” or had too much sex. Sexual equality has ceased to exist online. It’s absolutely fine for boys to have sex, but when girls do, they are called worthless and referred to as objects. “When community pussy tries to insult me, I just want to beat that bitch up.” That’s a message I saw on TikTok.
I’m a 15-year-old schoolgirl and like most teenagers I spend a fair portion of my spare time on social media, often scrolling through short-form videos on apps such as Instagram or TikTok. All of my friends use those apps, and many spend multiple hours a day on them. I actively try to avoid online misogyny, but I am met with it incessantly whenever I open my mainstream social media apps. It only takes a few minutes before there’s subtle or overt misogyny, such as comment sections on a girl’s post filled with remarks about her body, videos made by men or boys captioned with a degrading joke, and even topics such as domestic violence or rape, trivialised and laughed about.


The extent of apps promoting and amplifying this hate posting is a recent phenomenon, through the so-called algorithmic feeds. It all needs attacking.
Yep.
The primary problem is that ‘the algorithm’ amplifies all of our worst traits, to the extent that someone is not critical of what it is showing them.
Oh, and its also addictive.
Oh, and its also hugely profitable.
Its a giant ratking of feedback loops, and we really should just use Alexander’s solution to knots.
The underlying biases and bigotry in humanity has ways of addressing and alleviating it.
But apparently, nothing is strong enough to defeat convenient, targeted, personalized reinforcement of basically, your Jungian shadow.
And its very much relevant that all of this is done to sell advertisements and establish brands, which themselves basically just are also selling you validation, a personality, opinions, ‘facts’.
Its the fanciest Skinner Box that’s ever been designed.