For the last few years franchise movies like star wars, marvel, etc. made money regardless of quality. However now it seems like audiences are being choosier when it comes to these kinds of tentpole releases. I’ve seen some people online say that the movie/theater industry is losing people in general but I don’t think that’s the case.
Super Mario and spiderverse made a lot of money. And Oppenheimer, Barbie, and Dune seem to be tracking well. I think the problem is that people are getting sick of the same old stuff and need more than just a brand name to go to the theater. What do you you think?
People did show up for Flash. The movie wasn’t great so the week to week drop off was massive. I think it’s more about being served poorly written movies. If the films are of quality it is clear people will go see them. I agree that many types of movies aren’t popular in theaters anymore. The streaming battles of 2020-2021 hurt the market and trained people to expect high quality offers on streaming platforms. I think that was a bad move by studios rather than waiting out the storm and it will be a hard road getting back to a more balanced release schedule for theaters.