Hi All, I am thrilled to announce that Affinity is joining the Canva family. This is a moment of great excitement, anticipation, and profound gratitude for all of you who have been part of our story so far. We know that those of you who’ve put your faith in Affinity, some since we launched our ve...
Given the context I don’t think they meant profitable as “The software makes a profit” but that the acquisition would be profitable given the costs to acquire it. The acquiring company likely has no attachment to the software itself and only sees a bunch of cows (customers) for milking.