As a moderately broad shouldered guy who prefers side sleeping, I need robust pillow support.
I find that no pillow I buy, at any price, will last more than six months before its going flat every night.
Am I upset about about something that’s perfectly normal here?
Like the “normal amount of toilet roll,” I feel like this is one of those things that we never know what is normal for others.
I’ll add one more pillow recommendation in case it helps you out. I’m a side/back sleeper with lots of pain, and finding the “perfect pillow” was a journey of many annoying years. But! In desperation I tried a water pillow - part memory foam on top a large water bladder that you can fill/adjust to your specifications. The water keeps the pillow firm (or not, depending on how much you add in there). It seals well so you don’t hear sloshing or anything like that at night. And the water helps keep the pillow cooler than usual through the night. I love this stupid pillows now. My partner uses one too, and he’s a huge and heavy guy who rolls around a lot and sleeps in any and all positions. He also loves these pillows! We’ve replaced mine once in about six years, and not needed to replaced his yet.
https://www.mediflow.ca/
Good luck on your pillow search… persist and spend more than you think you should. Sleep is so important, it’s worth the effort to find the “right” pillow.