• essteeyou@lemmy.world
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      1 month ago

      Their solution? Lay off a bunch of people to reduce costs and increase profitability immediately.

  • csm10495@sh.itjust.works
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    1 month ago

    Probably bureaucracy. Also an inability to pivot even when things make no sense. Everything is a giant freight train that has very little ability to change direction or stop.

    Oh and of course a healthy taste of not being transparent or honest.

    Source: I used to work there years ago.

    • JohnSmith@feddit.uk
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      1 month ago

      This happens easily for big successful organisations. Over decades a strong culture aligned with how they succeed forms. Once the market changes requiring a culture change, a seemingly invincible company suddenly stumbles. They simply can’t respond even if they what they should change.

      Ex. Rolls Royce CEO stated this phenomenon well: culture eats strategy for breakfast.

  • scarabic@lemmy.world
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    1 month ago

    I’ve only watched this from a great distance but what I saw was: Intel didn’t actually manufacture the chips. That was all TSMC. So Intel’s main thing was chip design. And their designs were all about making the transistors smaller. Around 3nm they started running into physical limits. Competitors started out-innovating them with things like GPU deigns and ARM based chips. End of story. They had their time. They ran x86 into the ground and they are fucking done. They would have had to do 5 or 6 things differently to stay on top, and they did none of those.

    • pycorax@lemmy.world
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      1 month ago

      They always had their own fabs. Utilising TSMC for their GPU’s was a recent thing. For all the mistakes they have done, their GPU efforts are actually noteworthy but you don’t even have to compare them to ARM or other GPU manufacturers, just look at AMD, they’ve been killing it.

    • zik@lemmy.world
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      1 month ago

      Intel didn’t actually manufacture the chips.

      The chips with the oxidisation issue were manufactured by Intel at their Arizona fab plant.

  • Ghostalmedia@lemmy.world
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    1 month ago

    Going through a period of little competition in a space seems to do that to just about every company in that position.

  • fubarx@lemmy.ml
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    1 month ago

    Anything they go after today is 18-24 months out. Chasing after AI would be pretty risky. Desktops and laptops are moving to ARM and RISC-V. Their best bet is to go after whatever enterprise data centers will need a couple of years from now.

    If I were laying bets, it would be to go after power and heat efficiency. Like, hard. Take their time out in the wilderness, then come back with chips that save the planet from climate collapse.

    • rottingleaf@lemmy.world
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      1 month ago

      Their ISA is not their only strong side, so they can reuse a lot of designs and expertise for making ARM and\or RISC-V ISA CPUs.

      But they will have to do catching up in, ahem, making things that last more than 2 months again.

  • Hugin@lemmy.world
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    1 month ago

    The company had always been run by engineers that came up from chip fab. Then they fired both the CEO and the head of fab for sexual harassment.

    Then they make the CFO with a MBA the new CEO. A year or two latter and chip design is having problems and fab is falling behind.

    • Angry_Autist (he/him)@lemmy.world
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      1 month ago

      The more I see MBAs taking c-suite positions, the quicker the company collapses. Seen it more than six times now in person, and countless in the news.

      I wonder how long before they notice.

      • rottingleaf@lemmy.world
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        1 month ago

        Well, when I was learning about economics being 8 or 9 year old, it seemed for me how it should be.

        A person or a group knowledgeable in some area find a bottleneck, some problem to solve, start a company, it grows, it becomes big. Then the next generation is what they pick for leadership, and picking people is always worse than the evolutionary mechanism of a company finding some bottleneck to be widened being gunshot faster than the rest. Then they pick their replacement. And so on. Eventually it dies, but since technologies are patented, they do not become actual secrets, only commercial secrets, and by the time a company dies the patents expire, so everybody can replace it for the humanity.

        The niche that company discovered thus becomes competitive.

        In our world, if patents would expire as fast as they did initially by design, these big companies would already be dead.

        But they’ve bent the rules to make patents virtually eternal and thus big zombie companies are strangling the humanity.

        The system wasn’t bad, but eventually power changed it.

        • Knock_Knock_Lemmy_In@lemmy.world
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          1 month ago

          You are missing economies of scale. In most industries these create a significant barrier to entry. The patent may expire but the equipment is still expensive.

          • rottingleaf@lemmy.world
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            1 month ago

            I’m not missing them. One thing is a

            significant barrier

            and another is legal monopoly.

            Especially abominations like patenting an ISA. It’s clear from the very beginning that an ISA is not an invention moving humanity forward, it’s an interface. A language.

            As of gigantic companies of today not finding replacement when they die - we would have the whole spectrum if not for IP and patent laws as they exist. For some uses MCs of 80s are sufficient. For some a desktop PC of 1993. For some a desktop PC of 1999.

            I dunno why I’m writing these things, Marcus Aurelius has written many wise things, one of them is the advice not to think about things out of your control.

      • Natanael@slrpnk.net
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        1 month ago

        The people who make those decisions are insulated from the consequence

        Forcing them to take responsibility is the only solution

    • juice702@lemmy.world
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      1 month ago

      Sounds similar to what happened to Boeing. Once ran by engineers now ran by people suckling the teat of board members. Quality goes down, profits go up for these assholes.

    • Buffalox@lemmy.world
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      1 month ago

      Intel fell behind on chip manufacturing while the CEO came from that department.
      Allegedly because their strategy was too ambitious at the time, or at least that was the official excuse at the time.
      So your summary is not entirely fair.

    • doodledup@lemmy.world
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      It’s always the executives. But how exactly? Have they ordered their employees to develop sub-par and crashing CPUs?

      • dwalin@lemmy.world
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        1 month ago

        The same way boeing executives are to blame. They did not order employees to do sub-par cpus, but they did not care about the quality of what was produced either. Good hardware (and software) its always the product of a process that involves QA, HR, Operations, R&D and many other departments. These departments fall under the supervision/control of the executive suite.

        • veni_vedi_veni@lemmy.world
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          1 month ago

          Well run cost center departments don’t boost quarterly results, ergo they are deprioritized.

          They are looking out for themselves rather then the company, because of the incentives in place.

          We are living in weird times where stock price doesn’t really correspond with company health, so their actions reflect against that metric against all others.

          • dwalin@lemmy.world
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            1 month ago

            I think it was a mindset shift. Right now short term stock value is more important because the shareholder profile also shifted from someone that holded the stock to someone who wants just to turn a quick profit.

      • Fixbeat@lemmy.ml
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        1 month ago

        I am sure it falls under the category of cost cutting. Death by a thousand self inflicted cuts.

      • EnderMB@lemmy.world
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        1 month ago

        I can answer this!

        There’s a term in tech called “empire building” where middle management looks for promotion up the chain towards directorships or VP roles. If, for example, you have a CEO that’s nuts for AI all you’ll want to do to get on their good side is to build a team around AI for some random service you already have (e.g. AI in Google Search) and you’ll get a ton of funding and HC. Suddenly you run a huge division and get a fancy important title because you can shit some metrics about how well you’re performing while customers say “wait, search is shit now”. That’s the search team’s problem, your AI stuff performs great!

        It’s everywhere in big tech, and it’s why so many big tech companies seemingly work extremely hard and have nothing to show for it.

        The IC’s at the bottom of the ladder are just minding their own business, trying to do the best work that they can, while the leader of the empire sets ridiculous timelines and goals because they’re trying to cement a legacy, rather than build the right thing. Naturally, the product flops, the director gets moved to a new division to protect them, and the IC’s are laid off - with the CEO saying that they didn’t meet expectations or cost too much.

    • TheGrandNagus@lemmy.world
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      1 month ago

      Oh they won’t die. The question is will they recover to their old market position, will they downsize and be second fiddle to AMD but remain generally profitable, or will they have a slow managed decline like IBM?

      • ArbitraryValue@sh.itjust.works
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        I think IBM was different because its lunch was eaten almost entirely by other American companies (chiefly Microsoft). That probably wouldn’t be the case if Intel were allowed to declined in a similar manner.

  • tal@lemmy.today
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    1 month ago

    Intel was once a Silicon Valley leader.

    Well, any specific stuff that Intel has done recently aside, Silicon Valley has been more about software, not hardware, for quite some years.

    Intel is a hardware company.

    • Num10ck@lemmy.world
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      1 month ago

      hardware and software have taken turns in long waves for 50 years. like for self driving cars right now, the hardware is ready but tue software is catching up. intel hasn’t led the bitcoin/ai waves, and microsoft is no longer married to intel, and gaming and mobile phones aren’t intel either. they are late to RISC/ARM, etc. they are too big to survive on niche and they are missing lots of major waves.