• PugJesus@lemmy.world
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      1 month ago

      Those with deep pockets can threaten expensive legal action even if they know they won’t win, simply because those without deep pockets cannot afford to fight the legal battle without going bankrupt.

      • originalucifer@moist.catsweat.com
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        1 month ago

        but its unilever. they have nearly unlimited funds to fight musk… if they wanted to

        i suspect they just didnt want the unilever name and its bazillion brands brought into public lawsuits for marketing reasons

        • PugJesus@lemmy.world
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          1 month ago

          Oh, I know nothing about Unilever specifically, you may be right. In either case, the basic “Cost not worth the price” reasoning still applies.

            • PugJesus@lemmy.world
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              1 month ago

              Yeah, I mean, that’s the gist of it. Corporations are utterly amoral and value only profit, not things like “not helping genocide along” or “preventing fascism”.

              • rmuk@feddit.uk
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                1 month ago

                Yeah, I was like, “Wow, I didn’t know Slim Fast was from Madrid. Wow, I didn’t know Slim Fast was from Vladivostok. Wow, I didn’t know Slim Fast was from Anchorage. Wow, I’d didn’t know Slim Fast was from Tiksi. Wow, I didn’t know Slim Fast was from Chihuahua. Wow, I didn’t know Slim Fast was from Jaipur. Wow, I didn’t know Slim Fast was from Alert…”

                “Waaaaiidaminute…”

    • phorq@lemmy.ml
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      1 month ago

      When there aren’t proper protections in place for frivolous lawsuits. It costs them more to fight than it would to just advertise on the platform. Time for Ben & Jerry’s to make an “eat the rich” flavor with Musk’s face on the carton to advertise on X!