• roofuskit@lemmy.world
      link
      fedilink
      English
      arrow-up
      9
      arrow-down
      6
      ·
      2 days ago

      Are you talking about LEGO right now? I think the 75 year old privately held company might know what they’re doing. It’s a gimmick to spur conversation about their brand.

      • a_non_monotonic_function@lemmy.world
        link
        fedilink
        English
        arrow-up
        1
        ·
        22 hours ago

        Are we talking about Lego now? The same storied institution that nearly folded entirely around 2003 to 2004? The same company that buy 2003 was losing about a million dollars a day?

        Overexpansion, gimmicks, and other issues nearly caused the storage institution to stop existign in relatively recent history.