The internet runs on ads.

Ad companies pay for all the “free” popular social media we use. Ad companies dictate to social media what their clients want their ads to be associated with, not associated with, and drive media of all kinds to push inflammatory and click-bait content that drives engagement and views. It’s why you indirectly can’t swear, talk about suicide, drugs, death, or violence. Sure, you technically can unless ToS prohibits it, but if companies tell their ad hosts they don’t want to be associated with someone talking about guns, the content discussing guns gets fewer ads, fewer ads = less revenue, low-revenue gets pushed to the bottom.

So lowbrow political rage bait, science denialism, and fake conspiracies drives people to interact and then gets pushed to the top because it gets ad revenue. Content that delves into critical thought and requires introspection or contemplation languishes.

Ads are destroying society because stupid and rage sells views.

  • supersquirrel@sopuli.xyz
    12·
    3 days ago

    He’s right in that to a westerner, it will be hard to understand and may be boring.

    Ok, but he is wrong in believing that says anything meaningful about Storytelling, it is just a shitty mirror to our own failings as a culture to point out this repetitive structure and then idolize it as “universal” when it isn’t.

    Over the last few decades, this structure has come to dominate much of popular storytelling, and Hollywood cinema in particular. With so many bestselling novels and international blockbusters using the Hero’s Journey to great success, it would seem at first glance that Campbell was right—that most or all great stories can be distilled down to a formula, which is universally applicable across time and place.

    However, as we’ll be exploring in today’s blog post, Campbell’s theories aren’t always a perfect fit for the needs of storytellers in the real world. The Hero’s Journey is not as universal as Campbell would claim—and the framework is weighed down by Campbell’s own antisemetic and sexist thinking.

    https://freerange.com/blog/joseph-campbell-history-and-antisemitism-critiquing-the-heros-journey

    • pelespirit@sh.itjust.works
      11·
      3 days ago

      Did you read what I said? I said the same thing as what you quoted from the blog, lol. The other formats are mostly boring to a westerner’s ear. It’s easy enough to figure out for yourself, watch movies and advertising before Star Wars. Star Wars is when the Hero’s Journey became popular and when advertising would have started to switch over too. Check for yourself if the movies followed it in America and Europe before Star Wars. Hint, the acclaimed ones mostly did.

        • pelespirit@sh.itjust.works
          11·
          3 days ago

          Wait, do you really think you’re right allllll the time? I’m not sure what chip you have on your shoulder, but you’re obviously butt hurt about something. Again, Campbell is not perfect, but he did give writers a handy guide to jump off from. You seem like you’re trolling or think you’re super duper smart or something? Smart people try to see other people’s side.

            • pelespirit@sh.itjust.works
              11·
              3 days ago

              Why do you feel the need to defend Campbell so passionately? Is he your daddy or something?

              Ahh, the troll shows it face. Have a wonderful day.