Summary
Tesla’s European market share is declining sharply, with EU registrations dropping 40.9% in November 2024 compared to last year, and year-to-date registrations down 15.2%.
Including the UK and EFTA, Tesla’s registrations fell 13.7% this year.
The drop stems from reduced government EV incentives and growing dissatisfaction with CEO Elon Musk.
Despite Tesla’s decline, overall EV registrations in Europe have remained stable as competing automakers gain ground. Tesla remains the largest EV producer in Europe but faces growing pressure from rivals capitalizing on its waning dominance.
You must log in or register to comment.
RIP Tesla. I will never buy one ever again and now champion against them amongst friends & family. Good riddance.
riddance
Riddick
Thanks, updated.
Somehow investors will spin this as a positive thing and share price will go up still lol
I’m not sure they can spin their way out of this one. The number of new car manufacturers that are spinning up in the last ten years compared to the fifty before it is mind blowing.
I see Tesla getting swallowed whole in a very competitive market in the next twenty years. Their early mover advantage is all but erased.
Edit: and the European manufacturers are catching up fast. I heard the new Renault is a super little car. There will always be some bias to buying European in Europe (as I’m sure is the case with other places, but Tesla had genuine caché for a while). That God awful cyber tank thing will never sell well here.
I hope so!
I’m guessing Elon endorsing the “drive your car into a crowd of Christmas shoppers” party is not going to help.
His own cars have already been doing that more than enough. So maybe he feels a bond with AfD over this incident?
Get ready for the “full self-driving” defence.
What’s the link between the AfD and the terrorist?
EDIT: https://taz.de/Anschlag-auf-Magdeburger-Weihnachtsmarkt/!6058115/
You mean apart from parroting AfD talking points and retweeting Elon Musk?
The Elon Musk who endorsed the AfD before the man drove into the crowd?
I was just asking for context, which I’ve since found (see edit). Chill man ✌🏻
Be careful, he lives here.
Sorry, but it’s been a major part of this story so it felt like a loaded question.
He’s from Saudi Arabia but he hates islam and thinks the german government conspires to turn Germany into an Islamic country. He has ties to multiple AfD officials as evidenced by his Twitter account.
What a plot twist
Turns out the real terrorists were the fascists we made along the way…
How come those gods of capitalism aren’t even that good at running businesses? Seems like the whole thing is a sham.
And they always preach they wanna “run this country like a business.”
It’s so bleak.
Everyone who says that is actually a fascist. Countries are not businesses and they should not be run like them. They are not profit seeking enterprises.
The whole concept of maximising profits for the shareholders is toxic. Even for companies. It totally ignores the cost-benefit calculus of every other group connected to it. Employees, customers, environment, countries. There needs to be a change to this basic tenet in order for humanity to survive.
I used to be really keen on Teslas but a combination of Elon and stories of poor quality and after sales support have killed the brand for me.
The new model 3s are improved upon also in quality I heard and soundproof
They could be the best cars on Earth and Elon’s fuckery would be enough for me to do every tiny bit I could to keep their stock as low as possible.
Poor build quality was mostly ramping up to mass production. They mostly got that under control after the first couple years. At least for me, no longer an issue.
I don’t know about support - I no longer read complaints so that probably A good sign, they no longer have the excuse of rapidly growing sales taking all the parts, and they did put money into support starting a couple years ago.
The ceo on the other hand … you really can’t fix that
Is there a point where Tesla’s board will oust him to save the brand?
I personally will never consider a product he’s attached to.
I’d support him being attached to one of his rockets at launch
Nope. They are tied to the hip. From what I see the Board are just cashing out as it sinks.
Who else is on the board besides him and his brother?
Even his brother tried to get him to back down on all this craziness, but he didn’t listen.
I’m guessing he then shut up and accepted his riches? Lol just wait, people show you who they really are…
Well, Elon blocked his own brother on Twitter after it, so something went down.
TBH I don’t know. I assumed it was a normal board of directors that has a check and balance to the CEO. I should have known it wasn’t.
Edit- Actually, there is a traditional board. My question still stands then. https://ir.tesla.com/corporate
The state of Delaware ruled in a lawsuit that the Tesla board is under control of Musk and not really an independent board as it should be
That’s…odd. Why even have one then?
for appearances? so you can pass the buck somewhere? … etc
that would be really funny and i hope it happens
It’s slowly becoming a point of abject loathing. Many of us openly laugh at Tesla drivers, not in the least because they’ve taken the crown of “deadbeat drivers” from BMW & Mercedes a long time ago. See an asshole on the road? 66% chance it’s a Tesla.
If you need to cut someone off, best to do it to a Tesla as the car is likely to prevent collision and you get to piss off a musk simp
How about not creating dangerous and potentially deadly situations in traffic, no matter how much we disdain the cars brand or think the other driver is an asshole?
You cut off the Tesla, the Tesla breaks, the car behind crashes and the whole thing might turn into a mass accident with dozens of injuries and some people killed…
The thing is that Tesla driver has likely already cut off several people that day. The new bmw/mercedes
I’m not talking about anything at speed that you’re assuming anyway. But now I gotta ask if you’re embarrassed driving your Tesla?
I am from Germany. I am used to people pulling crazy reckless maneuvers in their BMW, Mercedes, Audi or now Teslas too. But they pull this shit at 220 kph, so any slight miscalculation and you get half a dozen people killed.
But this is hitting EVERY ev carmaker in Europe. Germany ended its subsides to ev this December.
This has obviously impacted sales. Volkswagen, Volvo, Hyundai. All have been hit.
The only one that was not impacted that much was BMW.
This is nothing to celebrate. Ev adoption on Europe has been dropping steadily.
“overall EV registrations in Europe have remained stable”
Companies like VW are getting raped in China where a substantial amount of their profits come from though due to their current EV positioning and it’s causing them catastrophic problems in the EU. Deiss the old CEO was warning about needing to cut back and refocus because of this and they kicked him out. Now the new CEO is saying the same thing but the delay has made it even worse, and the union, as expected, is fighting it. VW is in serious trouble right now.
Edit: Looks like new news on this yesterday, 35k jobs cut (25% of workforce), but no factory closures, and a reduction in 700k vehicles/y. Also no raises for 4 years.
As much as I’d like to, I don’t try starlink for the exact same reason. (Although Starlink has other reasons why I’m not going to give them any money)
I had to use it for in flight wifi on Hawaiian. I needed to work, and that’s the only wifi on Hawaiian. It worked fine, but I was annoyed that indirectly I was helping Musk. I would have happily paid 8 bucks even for worse internet. Thankfully I didn’t have to give them any information to use it.
Tank god
Tank Girl.
Tank, fish
Good and I did not consider a Tesla when purchasing our first EV. We will continue to shop from the Tesla’s competition until “Leon” rockets off to Mars.
Polestar sells something for a similar price and better quality, and without awkward associations with a billionaire nazi.
“but he’s an entrepreneur genius” -s
I like your sarcasm flag *nix style rather than DOS
I always read it as a close tag in HTML or BB where you tag something and then close that tag later
Like what forums used to let you do (many still do tbf)
I just figured it was an accident from typing Americanly on a Finnish keyboard. The Finns put the - where the American / is.
Now, though, your version frames the Finnish keyboard differently. It’s like the Finnish keyboard is *nix and the American keyboard is DOS.
deleted by creator
Thank you for contributing, Elon
Woops
Handed back my model 3 leasing car in September. As long as they are the right wing nutcase is involved I will not buy anything from them again.
overall EV registrations in Europe have remained stable as competing automakers gain ground.
Which competing car manufacturers are they so I can invest?
Probably Kia and Hyundai
🤷 for some reason hybrids did really well in Europe this year. Probably because some countries have really shit charging infrastructure but people still want to emit less carbon.
The hybrids are bad though unless you live in a house and charge them at home. They don’t have the hundreds of kW charging potential and if you charge them at work you often have to go move them during the day because you aren’t allowed to leave them in the spot with the charger all day. Contrast this with an all electric vehicle that you can charge 200 km in five minutes at a gas tank.
European view: I always thought I’d love a Tesla when I make the move to electric.
Would never, ever buy one now and it’s purely because of mister half a trillion election purchasing oligarch.
My parents got one somewhat recently (😒) and I have to say, features are also a negative point. Model Y door override is so inaccessible it might just as well not exist. No haptic control for most things except indicators as they are required by law.
Other than that it’s a car like any other, so no reason to support Tesla specifically.
I got myself an i3 2017 a few months back and while you can tell it’s a first gen EV and only basic non-BMW features (no Android Auto, only basic BT) I much prefer the i3. No random braking on the road, no crazy lane corrections. Not as powerful as the Tesla, but I drive in Eco, anyway.
I love Tesla for what they did for the EV market, but I’ll happily attribute that to the original founders and engineers. M*sk was only PR; if the car was half as tech geeky they’d still be where they are today.
100% agree. I used to dream of owning a Tesla, I used to love Elon Musk. But now that I found out who he really is… meh, I’ll never ever buy a Tesla.
